AI visuals
Quarz Collection
Product visuals for a watch collection in a consistent lighting mood.
Concept projectConcept project for a fictional company, not a completed client engagement.

Key visual: created from the live demo and a WebGL visualisation.
- Service
- AI visuals
- Scope
- Art direction · AI image series · Retouching
- Technologies
Project story
01Brief
A fictional watch label needs images for its shop and campaign before a photo shoot is budgeted.

02Problem
Only packshots on white exist. Campaigns lack mood and context.

03Solution
An image series with AI-generated settings, combined with real product shots and labelled as AI-assisted.

04Results
Concept project without live data, so we do not report results.

AI visuals
What we built
Product configurator
Combine dial and strap live.
AI-assisted scenes
Jura stone and river Aare as campaign worlds, clearly labelled.
Real studio photo
The studio view stays the unaltered product.
Shop-ready
Price, specs and cart on a calm product page.
Live demo
Try it yourself
Kollektion Quarz
Quarz 38 Automatik
CHF 890
Zifferblatt · Gletscherblau
Armband · Leder Cognac
- Gehäuse 38 mm, Edelstahl
- Saphirglas, 10 bar
- Swiss Made Automatikwerk
Interactive demo with fictional content in German, as the client site would be. No data is sent.
Screens
Scroll to move through the screens



Design excerpts
Kollektion Quarz
Quarz 38 Automatik
CHF 890
Zifferblatt · Gletscherblau
Armband · Leder Cognac
- Gehäuse 38 mm, Edelstahl
- Saphirglas, 10 bar
- Swiss Made Automatikwerk

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